21st October 2020 California Prune Board is ‘optimistic’ about opportunities afforded by future UK-US trade agreement The California Prune Board is optimistic about the future of California-origin exports into the UK, as talks continue between the UK Government and US officials on a potential trade agreement. It follows a successful year for the growers…
13th October 2020 California Prune Board highlights the importance of a family-friendly, bone-healthy diet The California Prune Board is urging parents to consider making bone health a family affair by highlighting bone-friendly recipes parents and children can prepare and enjoy together. Kevin Verbruggen, European Marketing Director for the California Prune Board explains: “As…
Strong, healthy bones are the foundation for lifelong vitality, and the key to building and maintaining them lies in a healthy lifestyle, a good diet and regular exercise. The majority of peak bone mass is acquired by the age of 18 in girls and age 20 in boys[1], so developing bone-friendly eating habits and…
6th October 2020 California Prune Board Announces New Chairman The California Prune Board has announced the election of George Sousa Jr. as Board Chair. George Sousa, Jr., who is President of Mariani Packing Co., Inc, says of his appointment: “My family has been in the California prune business since 1906 when the Silicon Valley…
California Prune Board sees High-Quality Fruit in Short-Crop Year for 2020 Harvest ROSEVILLE, CALIF. – September 10, 2020 – The California Prune harvest wrapped up on schedule this year and growers have worked through the challenges of wildfires and market disruptions caused by the pandemic to harvest premium quality fruit consisting of an optimum…
4th August 2020 Prunes can contribute to fat reduction in baked goods, says California Prune Board The California Prune Board (CPB) is urging food manufacturers and retailers to consider the key role prunes can play in reducing fat content in products, with a soon-to-be-published CPB study showing how including California Prunes in baked goods…
Significant rise in California Prune exports to Japan The California Prune industry has seen the value of exports to Japan rise by eight per cent[1], partly boosted by consumer desire for nutritious, shelf stable foods against the backdrop of the global pandemic. The California Prune Board (CPB), which highlights the premium prunes supplied by…
17th June 2020 California Prunes: nature’s secret source of Vitamin K Following the news that Dutch scientists[1] have found a potential link between better vitamin K status and improved COVID-19 outcomes, California Prunes growers are gearing themselves up for even greater demand for the wonder fruit, on top of an increase in sales across Europe…
15th June 2020 California Prune Board urges men to take bone health seriously Osteoporosis is largely perceived to be a ‘women’s disease’, yet statistics from the International Osteoporosis Foundation (IOF) show that, globally, one in five men aged 50 years or older will experience osteoporosis-related fractures[1]. As a result, the California Prune Board is using…
19th May 2020 Prunes the perfect companion in meat-plant blends, says California Prune Board Blending meat and plant-based ingredients in products like burgers continues to gain traction for food producers, as consumers unwilling to give up meat entirely experiment with foods that combine red meat, poultry or fish with a range of plant-based ingredients like…